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FIVB Volleyball Men’s World Championship Poland 2014

Description

The Works developed and delivered complete tournament branding, all master artworks and rollout of all official marks.

The project included a full suite of unique event secondary brand elements including backgrounds, player poses, trophy icons, a custom typeface, an event Look Book, stadium branding and all event collateral plus a full broadcast TV toolkit. The Works ensured a consistent look across all brand touch-points including VIP hospitality, a trophy tour and promotional material.

“The most spectacular FIVB Men’s World Championship in history…I am so enthusiastic about what happened in Poland, everything worked so well.”
 -Dr. Ary S. Graca, FIVB President